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The Taco Bell Live Más Scholarship

I was recently entrusted to lead a website refresh for Taco Bell's Live Más Scholarship, a project that I find particularly meaningful. We established a more mature tone for the site which still expresses the young heart of the scholarship’s goal—to support the next class of innovators, creators, and dreamers. Bold typography and powerful imagery sold the new look and feel.

 

Art Direction & Design: Brady Rish
additional design: Justine Massa
stills from: bow & arrow

 

 

 

Additional infographics made for internal purposes.